(random target audience member)
I would expect the target audience member to be in there late teens/early 20s, as for the tastes, i would not be able to generalise, i would not care where they would shop for example, as the film would attempt to target a large demographic, not a single group, but i would expect it to appeal to fans of the the Evil Dead trilogy, or films by Sam Raimi, or horror fans in general. For music tastes it would be those oriented more towards the rock/metal side of the musical spectrum, and not those who listen to universally slated charted rubbish. But as stated earlier there is no one demographic this film aspires to appeal to as, for example, most people will see the latest Hollywood blockbuster even if that is not the style of program they would watch on T.V. i would expect people to watch the film as it is a bloody good film, and has some extremely cheesy (and so very funny) moments in it, e.g the "worlds gayest run".

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